Thinking about launching a new product? Before you jump in, it's crucial to understand if there's a real market for it. This means figuring out if people actually want what you're offering and if there's room for you in the market. It's not just about having a great idea; it's about making sure that idea can thrive in the real world. Let's take a look at some key points to consider when assessing market viability.
 
Key Takeaways
 
Market viability is about knowing if your product can succeed in a specific market.
Understanding your audience is key; who they are and what they want matters.
Researching market demand helps you know if there's a need for your product.
 
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